Hearing loss is one of the most difficult experiences anyone can go through. Fortunately, there are several types of hearing aids available, each catering to the specific needs of the user. However, obtaining quality hearing aid devices isn’t always easy. For some, the process entails visiting an audiologist in person, undergoing hearing tests, and getting fitted for the devices. All in all, the journey toward better hearing can be time consuming and often costly for many people.

At SoundBright, we understand that not everyone has the time, ability, nor desire to go through those steps. That’s why we make it our mission to offer affordable, medical-grade hearing aids on our website that can be purchased from the comfort of one’s home. That being said, some people are skeptical about buying hearing aids online or over-the-counter. If you’re one of those people, this post is for you. In this blog, we’ll debunk some of the common misconceptions about buying hearing aids online so you can feel confident in your purchase. Let’s get started. 

Misconception 1: The hearing aids you find online are not good quality

Sure, there are websites that might sell low-quality hearing aids or try to pass sound amplifiers off as hearing aids, but that’s not what we’re about. At SoundBright, we only offer top-quality, medical-grade hearing aids. Our team of hearing aid buyers have links to all of the major manufacturers worldwide. With a combined experience of over 10 years in the industry and having worked in the USA, Europe, and even Asia, they have insider access to devices that are not even being sold in the USA yet.

For some of our products, we are the exclusive reseller in the USA, which means our customers have exclusive access to hearing aids that no one else will. Moreover, since we can buy directly from the manufacturers, cutting out the middleman usually earning off of each sale, our prices are rock bottom. Because of this, we are able to pass on the savings to our customers. 

Misconception 2: You’ll never speak to a hearing aid professional if you buy hearing aids online

Some online hearing aid sellers may not even offer the option to speak with a live agent, much less a hearing aid professional, but that’s not the SoundBright way. When you purchase a hearing aid device from our website, you’ll have the option of signing up for a free Care Call during which one of our hearing experts will guide you through the process of setting up your hearing aids at home and answer any and all of your questions. 

We want you to know that you are not alone on your path toward better hearing and are always happy to assist you in any way we can to ensure that your journey is as smooth and exciting as possible. Plus, we also send periodic emails with helpful information about your devices, how to care for your hearing aids, and how to adjust to your hearing aids and hearing better in general. 

Misconception 3: You’ll have to set up your hearing aids yourself

As we mentioned above, our team of hearing aid specialists are always available to help you as you move along your journey toward better hearing. Some of our hearing aids come pre-programmed and are ready to use right out of the box while others may need to be fitted. Fortunately, one of the many ways in which SoundBright stands out from other online hearing aid retailers is that we can professionally fit your devices remotely. You will never have to leave the comfort of your home to have your hearing aids perfectly programmed to your unique needs. 

Our hearing aids also work in tandem with a smartphone app, which means that you have full control over the volume and frequency adjustment of your hearing devices. Moreover, our team is always happy to guide you through the app installation process and walk you through all the app functionalities as well. 

Misconception 4: You’re locked in to your purchase, no matter what

When making a purchase online, regardless of what the product is, it’s natural to feel at least a little apprehensive. After all, you’re placing good faith in the retailer to not only provide you with the product that was advertised, but to also offer remedies in the event that your purchase isn’t quite to your satisfaction.

At SoundBright, we want our customers to be completely satisfied with their hearing aid purchase so much so that we offer a 45-day risk-free trial. Although our hearing aids are of the highest quality, we understand that our devices may not be the right fit for everyone. You are always able to try out our devices and return them for a full refund, no questions asked. And if by chance your devices aren’t performing properly, we will be happy to replace them for you. You can rest assured that you are never “locked in” when purchasing a hearing aid online through our website. 

Misconception 5: You’ll have to pay for your hearing aids completely out-of-pocket

The ultimate cost of your hearing aids will vary, depending on several factors. SoundBright hearing aids are uniquely sold on a business-to-consumer (B2C) e-commerce platform. This means that you are able to purchase your hearing aids on your own, straight from our website the way you would purchase any other product online. There are no third-party providers involved, who typically raise product prices to offset their own costs, and our hearing aids are stocked in-house and shipped directly to you from our facilities. This allows us to provide you with the lowest possible out-the-door price for the highest quality hearing aids. 

Most health insurances cover at least a portion of the cost to get hearing aids, so you may be reimbursed for some (if not all) of the purchase price. Some people, including active and retired federal employees, may even qualify for free hearing aids through their health benefits program. We recommend contacting your insurance provider prior to buying a hearing aid online so you’ll be clear about your benefits and how much your policy will reimburse you. 

However, even if you don’t have an insurance plan, you can still purchase top-quality hearing aids through our website at the most affordable price on the market. You may also be able to qualify for a payment plan, so you won’t have to cover the full cost of the hearing aids upfront. 


Hearing aids can change your life in more ways than you can imagine. At SoundBright, we firmly believe that the ability to hear well shouldn’t be limited to a select few. All of our online hearing aids are priced well below market cost so that everyone can have access to affordable, medical-grade devices over-the-counter. We offer several types of hearing aids so you can select the one that best fits your needs and budget. 

If you have experienced hearing loss and are looking for an easy, budget-friendly solution to your needs, give us a call at (833) 484-5102 or send us an email so we can help you find the hearing solution that’s right for you.

Alexander Evertz

Posted on Wednesday, Oct 20, 2021

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