I notice the difference every single day
"My hearing aids has improved my quality of life and I wouldn't go a day without them. They are a huge part of me and I enjoy what they give me every day."
Paul G.
Verified customer
Trusted by 670K+ customers
Trusted by 670K+ customers | Backed by hear.com
SONY CRE-C20
$999
$499

Personalized Hearing, Made Simple.
6 customizable hearing profiles
Ear-to-Ear Wireless Link for clearer conversations
Up to 84-hour battery life with case
Self-fitting and custom controls with app
FDA-registered hearing technology
Buy more, save more
45-day risk-free trial
Free & fast shipping
HSA/FSA cards accepted
45-day risk-free trial
Free & fast shipping
HSA/FSA cards accepted
45-day risk-free trial
Free & fast shipping
HSA/FSA cards accepted
No prescription required
Fast free shipping
45-day money-back guarantee
Lifetime customer support
No prescription required
Fast free shipping
45-day money-back guarantee
Lifetime customer support
No prescription required
Fast free shipping
45-day money-back guarantee
Lifetime customer support
No prescription required
Fast free shipping
45-day money-back guarantee
Lifetime customer support
Why people love the SONY CRE-C20?
Invisible comfort meets everyday clarity.
The CRE-C20 combines a sleek, nearly invisible design with effortless everyday use. Simply insert them and start hearing more clearly. Flexible fit sleeves help keep them secure and comfortable throughout the day.
Invisible comfort meets everyday clarity.
The CRE-C20 combines a sleek, nearly invisible design with effortless everyday use. Simply insert them and start hearing more clearly. Flexible fit sleeves help keep them secure and comfortable throughout the day.
Personalized hearing without the hassle
Skip the extra appointments and set up your hearing profile directly in the app. The SONY Hearing Control app calibrates both devices to your hearing needs in minutes, while giving you easy control over volume, tone, and saved settings anytime.
Hear every voice, even in a crowd
The CRE-C20's Ear-to-Ear Wireless Link lets both aids work together to pull voices forward and push noise back, helping you follow conversations more easily. The result is a more balanced, natural sound experience, whether you're at a restaurant, concert, or family gathering.
Personalized hearing without the hassle
Skip the extra appointments and set up your hearing profile directly in the app. The SONY Hearing Control app calibrates both devices to your hearing needs in minutes, while giving you easy control over volume, tone, and saved settings anytime.
Hear every voice, even in a crowd
The CRE-C20's Ear-to-Ear Wireless Link lets both aids work together to pull voices forward and push noise back, helping you follow conversations more easily. The result is a more balanced, natural sound experience, whether you're at a restaurant, concert, or family gathering.
I've tried a lot of OTC hearing aids, and most just don't measure up. Soundbright's different — it's the one I recommend.
— Dr. Emily Russell
Lead Audiologist at hear.com
See why thousands choose Soundbright
"Started wearing the aids immediately and am very happy with results. I followed your instructions and reviewed the information and videos, didn't find that I had skipped anything. Have saved videos that pertain to cleaning and replacing parts as needed, I'm sure I'll use them in future.
I'm very happy so far with Sony hearing aids. Thanks for caring. Everyone I've had contact with was supportive and made this purchase and set-up easy."
Bob F.
Verified customer
"My ear canals are apparently very small and even the smallest size tips didn't fit. But, I only used them for watching TV, so that wasn't a huge problem. But, as my hearing got worse, I needed something that fit, but still wanted to avoid a custom-fitted product. The Sony C20 is perfect. The XS sleeve size fits like a glove. They feel natural and stay in-place. And the sound quality is excellent. My thanks to Sony for designing and building just what I needed."
Edward
Verified customer
"Appreciated the clear and personal instructions to get my Sony hearing aids paired and working. My hearing aids has improved my quality of life and I wouldn't go a day without them. They are a huge part of me and I enjoy what they give me every day."
Paul G.
Verified customer
"I have been wearing miracle ear for about three years and the Sony C20s in my opinion are a lot better. I hear better with them, and for me the fit is so comfortable I forget I have them in. After about a week of adjustment and trying different fine tunings, I found what I like, I do not need to go to an audiologist to make the adjustments. The engineers who developed these hearing aids deserve a raise."
Michelle S.
Verified customer
See why thousands choose Soundbright

"Started wearing the aids immediately and am very happy with results. I followed your instructions and reviewed the information and videos, didn't find that I had skipped anything. Have saved videos that pertain to cleaning and replacing parts as needed, I'm sure I'll use them in future.
I'm very happy so far with Sony hearing aids. Thanks for caring. Everyone I've had contact with was supportive and made this purchase and set-up easy."
Bob F.
Verified customer
"I have been wearing miracle ear for about three years and the Sony C20s in my opinion are a lot better. I hear better with them, and for me the fit is so comfortable I forget I have them in. After about a week of adjustment and trying different fine tunings, I found what I like, I do not need to go to an audiologist to make the adjustments. The engineers who developed these hearing aids deserve a raise."
Michelle S.
Verified customer

"My ear canals are apparently very small and even the smallest size tips didn't fit. But, I only used them for watching TV, so that wasn't a huge problem. But, as my hearing got worse, I needed something that fit, but still wanted to avoid a custom-fitted product. The Sony C20 is perfect. The XS sleeve size fits like a glove. They feel natural and stay in-place. And the sound quality is excellent. My thanks to Sony for designing and building just what I needed."
Edward
Verified customer
"Appreciated the clear and personal instructions to get my Sony hearing aids paired and working. My hearing aids has improved my quality of life and I wouldn't go a day without them. They are a huge part of me and I enjoy what they give me every day."
Paul G.
Verified customer
The Soundbright promise
45-day risk-free trial
Fast, free shipping
Based in the U.S.
Lifetime support
Compare the SONY CRE-C20 and Horizon Pro
SONY CRE-C20
$999
$499/pair
Noisy restaurants & crowds
Speech clarity in noise
6 processing channels
Prescription-grade
Noise handling
Self-Fitting Smartphone App
Ear-to-Ear Wireless Link
Sound Processing
––
84 hour
battery life with case
registered
Horizon Pro
$999
$499/pair
Noisy restaurants & crowds
Speech clarity in noise
24 processing channels
Advanced + adaptive
Noise handling
Smartphone app
SoundSmoothing™
Sound Tuning
Bluetooth streaming & call control
60 hour
battery life with case
registered
Frequently asked questions
How do I know the SONY CRE-C20 is right for me?
The SONY CRE-C20 works for most people with mild to moderate hearing loss. Start here risk-free—and if you need more power later, we'll help you find the right upgrade path. Not a penny wasted.
How is this different from Amazon hearing aids?
Most Amazon hearing aids aren't actually hearing aids—they're amplifiers. The SONY CRE-C20 uses SONY's digital sound processing technology, so it works in noisy restaurants, not just quiet rooms. It's FDA-registered and backed by one of the world's most trusted electronics brands. Those cheap Amazon devices just make everything louder.
Can I really return these for free?
Yes. 45-day risk-free trial, free prepaid return label, full refund within 5-10 days. Other OTC brands make returns complicated—restocking fees, customer service runarounds, weeks of waiting. Not us. Simple returns, simple exchanges. We want you to find what works.
How fast can I start using them?
In minutes. Set them up right out of the box — no appointments, no hearing test needed.
What if I need help or want to upgrade later?
Our team of experts is here—call, text, or email anytime. Want more power? We'll work with you to find the right next step. Our goal is finding you a solution, not just selling you a pair.